Rhet gre 1377b26-28[2.1.4] τὸ μὲν (27) οὖν ποιόν τινα φαίνεσθαι τὸν λέγοντα χρησιμώτερον εἰς τὰς (28) συμβουλάς ἐστιν,
Rhys Roberts 1924 engThat the orator’s own character should look right is particularly important in political speaking:
http://www2.hf.uio.no/common/apps/permlink/permlink.php?app=polyglotta&context=record&uid=cc2f2b6f-1d51-11e7-ba66-0050569f23b2