Rhet gre 1383a8-9ὥστε δεῖ τοιούτους παρασκευάζειν, ὅταν ᾖ βέλτιον (9) τὸ φοβεῖσθαι αὐτούς, ὅτι τοιοῦτοί εἰσιν οἷον παθεῖν
Rhys Roberts 1924 engConsequently, when it is advisable that the audience should be frightened, the orator must make them feel that they really are in danger of something,
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